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Ras Al Khaimah, one of the Northern Emirates of the United Arab Emirates, has achieved a significant milestone on its journey towards sustainable tourism. It has been awarded the Silver Certification by EarthCheck, marking the region’s first recognition of its kind in the Middle East. This certification underscores Ras Al Khaimah’s dedication to becoming a leader in sustainable tourism by 2025. This comprehensive guide will delve into what this prestigious certification means for the emirate, its tourism industry, and its ambitious vision for the future.
EarthCheck’s Silver Certification: A Closer Look
Sustainability is at the forefront of global concerns, especially in climate change. EarthCheck’s Silver Certification is a prestigious recognition involving a rigorous monitoring, benchmarking, and auditing process across ten key sustainability indicators. These indicators include energy and water consumption, waste management, carbon footprint analysis, and community engagement. Let’s explore these indicators in detail:
Energy Efficiency
Ras Al Khaimah’s commitment to energy efficiency is a cornerstone of its sustainable tourism efforts. The certification process evaluates how the emirate manages and optimizes its energy resources to reduce environmental impact.
Water Conservation
Conserving water is crucial, particularly in arid regions like Ras Al Khaimah. EarthCheck assesses the emirate’s water management practices, ensuring responsible usage and preservation of this precious resource.
Waste Management
Effectively managing waste is a key aspect of sustainability. EarthCheck scrutinizes how Ras Al Khaimah handles waste, emphasizing recycling and reducing waste sent to landfills.
Carbon Footprint Analysis
Reducing carbon emissions is imperative to combat climate change. The certification process evaluates Ras Al Khaimah’s efforts to lower its carbon footprint and contribute to global emission reduction targets.
Community Engagement
Sustainability is a collective effort, and community engagement plays a pivotal role. Ras Al Khaimah’s initiatives to involve its residents and visitors in sustainable practices are scrutinized for effectiveness.
Responsible Tourism
Responsible tourism is a core principle of EarthCheck’s certification. This indicator assesses how the emirate promotes ethical and sustainable tourism practices.
Biodiversity Conservation
Preserving the unique environment and biodiversity of Ras Al Khaimah is a priority. EarthCheck evaluates the measures to protect and conserve the emirate’s natural heritage.
Cultural Heritage Preservation
Ras Al Khaimah’s rich cultural heritage is integral to its tourism appeal. The certification process ensures that efforts are made to safeguard and promote this heritage.
Economic Viability
Sustainability isn’t just about the environment—it’s also about economic viability. EarthCheck assesses how Ras Al Khaimah’s tourism industry sustainably contributes to the local economy.
Innovation and Best Practices
Staying at the forefront of sustainable tourism requires innovation and adopting best practices. EarthCheck recognizes and encourages Ras Al Khaimah’s innovative approaches to sustainability.
What Does it Mean for Ras Al Khaimah?
Achieving EarthCheck’s Silver Certification is a monumental achievement for Ras Al Khaimah and holds significant implications for the emirate’s future. Let’s explore what this recognition means for Ras Al Khaimah in detail:
A Sustainable Tourism Leader by 2025
Ras Al Khaimah Tourism Development Authority (RAKTDA) CEO Raki Phillips is enthusiastic about this achievement. He emphasizes that the certification solidifies Ras Al Khaimah’s commitment to becoming the UAE’s and the region’s sustainable tourism leader by 2025.
Substantiating Commitment to Sustainability
Phillips further highlights that this landmark achievement substantiates Ras Al Khaimah’s dedication to growth in the sustainable, balanced, and purpose-driven tourism industry. It is a testament to the emirate’s unwavering commitment to responsible tourism.
Aligning with Ambitious Goals
The achievement of EarthCheck’s Silver Certification aligns seamlessly with Ras Al Khaimah’s ambitious tourism goals. The emirate aspires to welcome over three million visitors by 2030, and this recognition is a significant step towards realizing that vision.
A Regional Leader in Sustainable Tourism
EarthCheck’s founder and CEO, Stewart Moore, commends Ras Al Khaimah’s commitment to sustainability. He emphasizes that embracing sustainable principles will position Ras Al Khaimah as a regional leader in sustainable tourism.
Protection of Environment and Culture
Moore underscores that sustainable practices foster economic growth and protect Ras Al Khaimah’s unique environment and rich culture. This ensures that the emirate’s natural and cultural heritage can be preserved for future generations.
EarthCheck’s Active Partnership
EarthCheck looks forward to being an active partner in Ras Al Khaimah’s journey towards sustainable tourism. This partnership will help the emirate continually improve its sustainability practices.
RAKTDA’s Sustainable Tourism Certification: Responsible RAK
In addition to EarthCheck’s Silver Certification, RAKTDA has taken a proactive step in promoting sustainable tourism by launching its certification program called “Responsible RAK.” This program encourages tourism businesses in Ras Al Khaimah to adopt and champion sustainability. Let’s explore the businesses that have embraced this initiative:
1. Ras Al Khaimah Tourism Development Authority (RAKTDA)
RAKTDA, as the driving force behind tourism in the emirate, leads by example by participating in Responsible RAK.
2. The Ritz-Carlton Ras Al Khaimah, Al Hamra Beach
Luxury resorts play a pivotal role in the tourism industry. The Ritz-Carlton’s participation underscores its commitment to sustainable luxury experiences.
3. The Cove Rotana Resort Ras Al Khaimah
Another prominent resort, The Cove Rotana, demonstrates its dedication to responsible tourism through its involvement in the program.
4. Jais Flight, the World’s Longest Zipline
Jais Flight, home to the world’s longest zipline, showcases how adventure tourism can coexist with sustainability.
5. Jais Sledder, the Region’s Longest Toboggan Ride
Jais Sledder, offering thrilling toboggan rides, contributes to Ras Al Khaimah’s sustainable adventure tourism.
6. 1484 by Puro, the UAE’s Highest Restaurant
Dining with a view takes on a new meaning in 1484 by Puro, who proudly participates in Responsible RAK.
7. Bear Grylls Explorers Camp
Bear Grylls Explorers Camp embodies the spirit of adventure while embracing sustainability.
8. RAK Leisure Administration Office
The RAK Leisure Administration Office oversees various leisure activities and ensures they align with sustainable practices.
9. SAFARAK Travel and Tour Company
Safari adventures become even more exhilarating when they are conducted with a commitment to responsible tourism.
Conclusion
Ras Al Khaimah’s achievement of EarthCheck’s Silver Certification and the launch of Responsible RAK exemplify its commitment to sustainable tourism. These initiatives benefit the environment and culture and contribute to the emirate’s economic growth. Ras Al Khaimah is on a path to becoming a regional leader in sustainable tourism, offering responsible and memorable experiences to visitors while preserving its unique heritage. The emirate’s vision for a sustainable future is promising and inspiring as we look ahead.
