Trevor Beecroft is what happens when hospitality, finance, and real-world grit sit down for a coffee and decide to collaborate. After cutting his teeth in Toronto’s restaurant scene — literally starting as a dishwasher — he worked his way through every role before becoming a consultant and business owner. Two years ago, he and his family swapped Canada for Ras Al Khaimah, and haven’t looked back since. These days, Trevor helps hospitality businesses in RAK grow smarter, run smoother, and remember that people — not spreadsheets — are the real engine.
Interview Highlights
🍽️ Started his career washing dishes… and now advises executives. Proof that humble beginnings build rock-solid leaders.
✈️ Moved from Toronto to RAK without ever living the expat life before — and embraced the chaos with curiosity (and courage).
🚴♂️🏔️ Loves RAK’s outdoor life: biking, mountain hikes, and earning those resort dinners the right way.
🏗️📈 Believes RAK’s big developments won’t just boost hospitality — they’ll lift every connected industry.
🤝🔥 Built his consulting business fast thanks to an open, welcoming business community and strong local networks.
🧠❤️ His leadership philosophy? Respect first, ego last. No forced hugs — just real human connection.
🌍📲 For what’s happening in RAK — events, people, and community buzz — he points everyone straight to WOW-RAK.
Pull Out Quotes
“I started out in the dish pit washing dishes and subsequently over time I’ve worked in virtually every capacity in a hospitality setting.”
“What we all want in life regardless of where we’re from is respect and to be treated as individuals and humans.”
“Take your time, breathe, enjoy the journey — one thing you can’t do is rush it.”
Nominate a RAK Icon
Know Someone Who Deserves the Spotlight?
We’re always on the lookout for everyday legends, creative rebels, and behind-the-scenes changemakers. Nominate a RAK Icon who’s shaping the future!
NOMINATE NOW
Just send us an email with the following details to: 📧 info@wow-rak.com
Please include:
- Your name
- Nominee’s full name
- What they do (profession or passion)
- Why they deserve to be a RAK Icon
- Any contact info or social handles for the nominee
⚠️ Disclaimer: Submitting a nomination does not guarantee a video interview. All nominations are reviewed by the WOW-RAK x E-Find RAK team before selection.
About the Collaboration (WOW-RAK × E-Find RAK)
When storytelling meets discovery — you get a front-row seat to Ras Al Khaimah’s most inspiring journeys. That’s exactly what happens when WOW-RAK, the city’s lifestyle voice, joins hands with E-Find RAK, the digital compass for local talent and businesses. Think of it as your backstage pass to the people shaping RAK — with heart, hustle, and a whole lot of personality.
Together, we’re lifting the curtain on the movers and makers behind the emirate’s glow-up. From boardrooms to beach walks, RAK Icons brings you real stories from real legends — all rooted right here in Ras Al Khaimah.
Together, we’re putting the spotlight where it belongs: on the people behind the scenes — the dreamers, doers, and change-makers who are building, creating, and inspiring in Ras Al Khaimah. From accountants to artists, chefs to CEOs, RAK Icons is our way of saying, “Hey, have you met this amazing human yet?”
Because Ras Al Khaimah isn’t just about the views — it’s about the visionaries. And this collaboration is here to tell their stories, one incredible local at a time.
- E-Find RAK YouTube Channel
- WOW-RAK Homepage
- Submit a Story Tip (info@wow-rak.com)

